IPS becomes first to launch Bally games online

UK online gambling software provider Bede Gaming claimed Thursday that Bally Technology games are now live with its internet licensee IPS Limited, which is also the first operator in the world to host these games online.

Betuk.com and pinkcasino.co.uk are the first two brands, operated by IPS (Intellectual Property and Software), that now feature 5 reel video slots from Bally Games, namely Cash Spin, Quick Hit Platinum Triple Blazing 7’s and Hot Shot Blazing 7’s.

The games are all well-proved favourites in the land gambling sector, and are now available online for the first time by an Alderney licensed operator.

Michael Brady, CEO of Bede Gaming said, “Being first to market with Bally Games is a massive achievement for Bede Gaming and our licensee IPS Limited.

“Betuk.com and pinkcasino.co.uk are now offering games that differentiate from other casino brands in the UK and that will be an excellent acquisition tool.  Bally Games is well known for creating games that have mass appeal and we are really pleased that we could integrate the games so quickly with IPS to ensure that its UK brands have the opportunity to replicate this growing fan base – online.”

Over the last 12 months, Bede Gaming’s team of in-house developers have created a portfolio of slots, table games, video poker and instant win games that are offered to licensees through a modular infrastructure including a single wallet solution. Last year, the company also integrated games from IGT and Evolution Gaming.

IPS md Ian Erskine said: “This exciting new content will complement the broad selection of desktop, mobile and tablet games offered on BetUK and Pink Casino.”

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