IWG provides instant win content to William Hill

Online and instant games provider IWG has rolled out its full portfolio of games with online gambling group William Hill in a deal which enhances the bookmaker’s online offering.

Following the integration of IWG’s Progressive Play RGS via OpenBet, Hills now offers a much improved instant win portfolio with over 100 games to choose from.

The deal marks another significant commercial agreement for IWG, with its content already live with 888, Foxy Bingo and Mecca Bingo.

Rhydian Fisher, CEO at IWG, said: “Partnering with one of the industry’s most recognised names is a major deal for us and we’re thrilled William Hill has entrusted us to expand their online instant win offering.

“Through our Progressive Play RGS network, Hills will now be able to offer a comprehensive portfolio.”

Ciara Nic Liam, head of gaming at William Hill, added: “The demand for instant win games has grown exponentially in recent times and we’ve been looking to boost our offering in this space. The ease of integrating the Progressive Play RGS has made the whole process simple, and we look forward to a long-standing relationship with IWG.”

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