Kalamba collaborates with Twitch streamers and Wildz Casino in industry first

Malta and Krakow-based slots supplier Kalamba Games is launching a new competition in conjunction with Wildz Casino and eight selected Twitch streamers to design a new slots game.

The cooperation marks the first time a slots supplier has teamed up with a casino to leverage the Twitch streaming platform in this way.

Running between 27th April, and 10th May, the competition will see eight Twitch streamers compete to land the single biggest win on any of Kalamba’s extensive back catalogue of games. The lucky winner will be invited to work with the Kalamba studio team and give their input on the development of a slot game.

Tamas Kusztos, Head of Sales and Account Management at Kalamba said, “We’re always seeking to innovate at Kalamba and this collaboration is the first of its kind in the industry to our knowledge.

“Getting feedback from our partners is incredibly valuable; and working with a great casino such as Wildz and all our streaming friends will not only be informative, but will also be great fun. We very much look forward to seeing what kind of game comes out at the end of this process and I’d like to wish all our streamers the best of luck in the competition.”

Melanie Hainzer, CMO at Wildz said, “Wildz has a long track record of successful collaborations with multiple streaming partners. Our ability to resonate with a large portion of our players through ‘real time’ action and entertainment is something we take pride in, and we intend to remain at the forefront in this aspect.

“Partnering up with Kalamba and embarking on an industry first journey is everything Wildz is about. Who better to design a game than a tenacious, proven slot provider with plenty of great content. Add to that input from a streamer who plays endless hours of all of the best titles and releases – the end product will, I am sure, be fantastic. Let the games begin!”

Source: Press Release