Kiron Interactive and VSoftCo expand partnership

Virtual games provider Kiron Interactive will expand on its partnership with VSoftCo in a bid to extend the reach of their respective virtual sports portfolios in a combined package.

The partnership will see the companies collaborating on initiatives and products which will be marketed as a combined portfolio.

VsoftCo and Kiron Interactive’s past collaborations include the provision of virtual games to major operators SISAL, STS and Intralot Italia.

Simon Westbury, director of sales for VsoftCo said the company is overhauling its Fantastic League offer by incorporating the latest motion capture technology while Kiron Interactive has updated its horse and dog virtual racing offers and will launch a new motor racing product.

“We’re delighted to renew our partnership with VSoftCo. Our businesses have enjoyed a close and successful co-operation over the past five years and we will be pursuing a number of exciting new initiatives together,” commented Steven Spartinos, co-chief executive officer at Kiron Interactive.

“This joint venture enables us to offer the market a full suite of virtual sports products which will support our ambitious growth plans as we continue to expand and upgrade our product range,” Westbury concluded.

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