Ladbrokes had extended its support of the World Grand Prix and Players Championship world ranking Snooker events for another two years.
The two tournaments, which form part of the conclusion to the snooker season, are considered a highlight in the sport.
The top prize at the Ladbrokes World Grand Prix will be GBP 100,000 and the Ladbrokes Players Championship GBP 125,000. Both events will be televised by ITV4.
“We’re delighted to extend our partnership with World Snooker following hugely successful tournaments this year. We’re incredibly passionate about sport at Ladbrokes and it’s great to have the World Grand Prix and Players Championship as part of our extensive sponsorship portfolio for another two years,” commented Kristof Fahy, chief marketing officer for Ladbrokes.