Digital media company Motorsport Network has moved into the betting business with a proprietary app titled Pit Stop Betting available at App Store and Google Play.
The app offers an array of event-by-event betting cards with simple, visible pay-out terms and seeks to appeal to a knowledgeable audience. It covers 10 motorsport series at launch, spanning circuit racing on two wheels and four, as well as rally and rally cross.
Pit Stop Betting holds all relevant Gambling Commission licences to operate in the UK and will be expanding across different jurisdictions in the near future, a company statement reveals.
Motorsport Network will soon embark on a planned expansion strategy embracing further categories of motorsport, and will be supplementing the flash betting user interface with a number of what it claims are revolutionary new betting formats relevant to not only motor sports betting, but sports betting in general.
Company spokesman and Pit Stop Betting co-founder Simon Vumbaca, said: “We have designed the app to reflect motor racing with fast and clear outcomes and the unique characteristics of individual events. It is simple to use, puts the emphasis on the inherent fun of motor racing and provides rewarding entertainment in a responsible way.”
Zak Brown, Motorsport Network’s chairman, added: “The Pit Stop Betting app adds another dimension to our portfolio of products and services for the motorsport fan. But more importantly, this radical new app with its focus on ‘rewarding entertainment’ will set new standards not just for motorsport, but I believe more broadly for sports betting in general.”