Online casino group Mr Green has announced the appointment of Stefan Gustafsson as CEO of its Stockholm-based technical division, Mr Green & Co Technology AB, replacing former chief Niclas Enhörning, who vacates the post after two years in the hot seat in order to start his own business.
Gustafsson has an impressive IT c.v. that includes senior positions with Elon Group, Boxer and Com Hem.
Per Norman, CEO of the parent Mr Green group, was lavish in his praise for the work Enhörning has done, saying that he was key to driving the work of developing Mr Green’s new technology platform which was unveiled in the beginning of 2016, and has allowed the company to implement new flexible features as well as to improve the development of data-driven customer communications.
He said the platform has also enabled Mr Green to develop a new business strategy called Mr Green 2.0 built on five keystones, namely brand, product offering, user experience, geographical expansion and responsible gaming.