Modern Times Group (MTG) has acquired leading Scandinavian e-Sports operator DreamHack for SEK 244 million (Euro 26.1 million).
Our readers will recall MTG’s acquisition of a major stake in e-Sports company Turtle Entertainment – owner of the ESL brand – earlier this year.
“This complements our recent investment in ESL, and reinforces our commitment to video gaming as one of the most watched and fastest growing online video categories,” Jørgen Madsen Lindemann, president and chief executive of MTG.
“DreamHack is already Sweden’s largest digital festival; MTG’s investment will not only enable us to consolidate our position, but also accelerate the international expansion of our festivals across the globe,” added Marcus Lindmark, chief executive for DreamHack.