New Antigua HQ and digital marketing team for eSports Entertainment Group
News on 26 Jun 2017
News on 26 Jun 2017
Esports Entertainment Group Inc., a licensed online gambling company with a specific focus on eSports wagering, has announced the hiring of key personnel, staff and the opening of its Antigua HQ in preparation for the imminent launch of eSports betting operations.
Two digital marketing experts have been hired by the company:
Stephen Banham — Social Media Marketing Manager – who has extensive experience as a social media marketing consultant and manager in the gaming industry since 2012. He will be responsible for establishing, developing and managing the group social media strategy for the purpose of engaging the online gaming community, building brand awareness and driving traffic to th group online betting platform, creating content for for Twitch, YouTube, Twitter, Facebook and other relevant gaming communities.
Sandra Österlund join the team as global affiliate manager. She has served as an affiliate marketing manager and marketing executive to several online casinos and eGaming operators. She will be responsible for establishing, developing and managing an online affiliate program, focusing specifically on partnerships with affiliates with large audiences such as website operators, gaming streamers and social media influencers.
Both will be attending relevant industry conferences in the next two months, including the Amsterdam Affiliate Conference during the iGaming Super Show, where relationships with affiliates will be explored. Similar deals will also be sought with affiliates at Gamescom (Cologne, Germany) in August, where the group will be exhibiting.
The Antigua office staff currently number six experienced online gambling experts in the following disciplines: Finance, Card Services, Customer Service, IT, Operations and Anti-Money Laundering. There are plans for additional hires in the near fututre.
Grant Johnson, CEO of Esports Entertainment Group, said in a company statement Friday:
“Esports Entertainment Group is on the verge of launching operations and becoming a meaningful long-term player within the hyper growth Esports industry. We can’t accomplish this goal without a great team and I’m happy to show our shareholders, partners and the industry that we are well on our way to building that team.”
