New chief marketing officer for Betclic

The Betclic Everest online gambling group has appointed Henrik Svensson, formerly marketing executive for the Mr Green Casino group, as chief marketing officer.

Svensson will oversee development marketing and commercial projects, commencing work at Betclic on September 1 and working with both the London and Malta offices.

Welcoming Svensson, Betclic Everest CEO Isabelle Andrès said:

“We need to develop our revenues in some key areas, with the Nordic region and casino revenues just to name some.

“Henrik has a proven track record in continuously evolving businesses and increasing revenues and profitability and is going to contribute actively to the profitable growth of our operations, and notably for our brands Expekt and Montecarlo Casino.”

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