Game developer NYX Gaming Group is extending its reach in the US online gaming market with the delivery of digital content to Rush Street Interactive’s online casino brand, SugarHouse Casino.com.
Through a single integration with NYX’s Open Gaming System (OGS), Rush Street has access to an extensive portfolio of NYX content, delivered via its PlaySugarHouse.com real-money casino, regulated in New Jersey, and their SugarHouse Casino4Fun site.
Kevin Vonasek, NYX’s chief product officer Americas said in a statement Wednesday: “We view Rush Street as a key strategic partner in our anticipation of further iGaming regulation in the US. We’re very happy to add PlaySugarHouse.com to a list of over 200 international and US casinos who currently offer NYX games to their players.”
The deal marks the launch of the new NYX Social OGS service, which allows social casino platform operators to easily integrate NYX content into social offerings; via the same API integration, providers can also offer content available from NYX and its wide partner network for real-money iGaming (when operating in regulated jurisdictions).