NYX games to go live in New Jersey

NYX Gaming Group has announced that 19 of its games are now live on Golden Nugget Atlantic City gambling websites in New Jersey.

The software developer’s gaming content has been deployed by the majority of licensed online operators in New Jersey, a third of who have chosen NYX platform technology to power their entire offering.

Matt Davey, CEO of NYX Gaming Group, said Monday:

“We have worked hard to become the trusted partner in the New Jersey market for digital gaming. In today’s competitive market, consumers of digital content demand unique and differentiated experience,s and OPS is now the platform of choice for digital gaming in the US.”

Following a recently granted transactional waiver from the New Jersey Division of Gaming Enforcement and completion of integration work, NYX Gaming Group has delivered the first of a number of multi-supplier gaming titles to Golden Nugget’s online casino in New Jersey.

This represents the first in a series of gaming content launches that Golden Nugget will roll out over the next few months to players across the state.

NYX and its wholly owned subsidiary NextGen Gaming have also delivered, via the Open Gaming System (OGS), 19 new games to Golden Nugget’s online casinos in New Jersey, including popular slots like ‘Gorilla Go Wild’ and ‘Merlin’s Millions’. Golden Nugget will roll out 30 more NYX games over the next few months to its players across the state, a statement from the company revealed.

“We have a significant proportion of the New Jersey market turning to our platform capabilities. We have our premium, market leading NextGen Gaming content in top positions across the majority of sites and we enable a diverse range of 3rd party developers like High5 and NetEnt to leverage our expanding distribution in the US market.” said Davey.

“Through a proactive working relationship with the DGE and Golden Nugget’s experienced iGaming team we have delivered an offering that brings a compelling entertainment experience within the rapidly emerging New Jersey gaming market.”

“This launch marks our first major project with NYX and both teams worked extremely well together,” said Thomas Winter, vice president online gaming of Golden Nugget. “Three days after going live, we’ve already recorded new all-time highs in active players and revenues alike.”

Related and similar