OLG to expand to omni-channel sports betting

The Ontario Lottery and Gaming Corporation (OLG) has released a Request for Proposals (RFP) to select a service provider to enhance and expand sports betting in Ontario.

Through the initiative, Ontario will join four other Canadian jurisdictions offering sports products online and on mobile platforms, as well as at retail locations: Atlantic Canada, Quebec, Manitoba and British Columbia.

OLG considers responsible gambling key in the new technology which will include PlaySmart content for both online and retail channels and responsible gambling tools and resources for online customers.

The RFP can be accessed at: https://www.merx4.merx.com/public/solicitations/609496064/abstract