Mobile-first games specialist OneTouch has agreed an integration deal with leading poker platform provider EvenBet Gaming – giving it the potential to reach more than 4.6 million players across 26 countries.
EvenBet, whose expertise extends from online poker, across casino games to sports betting software, will now enjoy access to OneTouch’s full portfolio of slots and classic table games.
These games include Golden Stripe and Lucky Lion, as well as traditional table games Baccarat, Sic Bo, Blackjack and Roulette, all of which have been given a modern twist without losing any authentic appeal.
Ollie Castleman, Head of Marketing at OneTouch, said: “Earlier this year we challenged ourselves to reach more players than ever, and we will certainly accomplish that thanks to our deal with such seasoned and innovative campaigner as EvenBet, whose global footprint is always expanding.
“With a potential reach of more than four million players across 26 countries, we are confident this deal will help us grow the OneTouch brand in new markets and help us go from strength-to-strength.”
Dmitry Starostenkov, CEO at EvenBet, added: “We are always looking to add the most engaging and entertaining offerings to our platform and we have definitely done that by working with OneTouch.
“They have put together a high-quality portfolio featuring the latest in mobile-first slot offerings, while their classic table games have a modern-day feel while still remaining old favourites.”
EvenBet delegates will be on site at next week’s Betting on Sports conference, which runs from 17th-20th September at Olympia London. Starostenkov will also be heading up a panel on poker’s renaissance (Thursday 19th 2pm, Olympia Conference Room 6) debating the merits alongside fellow CEO panellists, Andrey Kuznetsov and Manuel Lopes, and reframing the future for this comeback vertical, whose varied digital content and social components are second to none.