Online sportsbook in major Fulham footfall club sponsorship deal

Online sports betting operator Marathonbet has signed up as the main team sponsor for Fulham football club in a deal said to be the biggest in Fulham FC’s history, reports the publication FC Business.

The agreement will permit the inclusion of the Marathonbet logo on the Adidas shirts worn by the club’s First Team and its U21s for the next two seasons, with an option on a third year.

Fulham finished the last Barclays Premier League campaign in 12th position and will be competing for a thirteenth consecutive season this year. Together with Fulham FC’s extensive media platforms and enhanced brand awareness, the new partnership will help create extensive brand recognition for Marathonbet.

Fulham CEO, Alistair Mackintosh said: “As a dynamic and inventive brand, I believe that Marathonbet shares the Club’s objectives in terms of development and innovation.”

“Fulham Football Club is the ideal partner and ideal platform from which Marathonbet can introduce itself as the sportsbook: ‘where the world comes to play’”, said Graham Luke, president and CEO of the betting company.

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