Paddy Power peppers fans with new promo

Paddy Power’s latest television advert has been launched to mark the start of the UK Premier League football season, and features a mock 26-barrel chain gun blasting potential punters with the company’s latest bonus offer.

Titled “So Generous it Hurts”, the advert is the work of creative agency Lucky Generals, which returns to the Paddy Power fold after a brief absence whilst Paddy worked with Beattie McGuiness Bungay.

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