NeoGames S.A (Nasdaq: NGMS) subsidiary Pariplay® has taken its Ignite partner Slotmill live in the UK for the very first time, with expansion into the US also on the horizon.
The move sees Slotmill, a Stockholm-based games studio, gain a presence in the UK market – one of the largest for iGaming. The provider also plans to soon go live in New Jersey, after obtaining approval to operate in the state through Pariplay®’s Ignite® programme.
Ignite® is a turnkey development framework for game developers, allowing for the global deployment of content through Pariplay®’s comprehensive set of iGaming licences. This enables rapid speed to market, alongside a suite of engagement solutions.
Players in the UK will now have the opportunity to experience Slotmill’s top-tier casino games, which offer high-quality graphics and optimized file sizes for quick loading, even in areas with unreliable internet connections.
Slotmill becomes the latest studio to go live through Pariplay®’s Ignite® programme, with the aggregator boasting several boutique studios and seeking to expand the initiative further in regulated markets across the world.
Enrico Bradamante, Chief Commercial Officer at Pariplay®, said: “We’re proud to be able to take Slotmill live in the UK, after a successful and swift partnership via Ignite®.
“Slotmill’s games are innovative, exciting, and packed full of the latest technology that pushes game-making forward. We’re honoured to be able to bring its content to our partners and can’t wait to see the results.”
Andreas Ternström, Chief Commercial Officer at Slotmill, said: “We’re super excited that players in the UK are now able to enjoy our games.
“To launch through a new partnership is extra satisfying, and we thank Pariplay® for their speed and their efficiency, with which they’ve introduced us to our very first market.”