Playtech and News UK have agreed a long-term extension to its existing contract for the Sun Bingo platform.
The existing relationship has been expanded for a period of up to fifteen years and includes the future launch of new product verticals.
Mor Weizer, CEO, Playtech:
“This is a significant extension and expansion to our collaboration with Sun Bingo, which focuses on offering a first-class service to customers while improving value to both Playtech and News UK over the long term. We’re looking forward to continuing our strong relationship.”
David Dinsmore, COO, News UK:
“Sun Bingo is one of a raft of major brand extensions we see driving valuable engagement and revenue growth over the long term. The last twelve months have shown a significant hike in registrations and revenues, and this extended collaboration with Playtech will allow us to build on that momentum in the years ahead.”