Luckbox, the eSports start-up founded by PokerStars veterans Lars Lien and Mike Stevens (see previous reports) has signed former PokerStars player engagement specialist David Lyons for its management team.
Lyons will hold the title director of player engagement with responsibilities for the player loyalty scheme, and in operational matters including payment systems. He joins two other former PokerStars execs in the company, CMO Vadim Soloveychik and COO Quentin Martin.
Commenting on his new job, Lyons said: “I was intrigued by Luckbox’s motto of ‘eSports betting done right’ and when I saw that industry heavy-hitters like CFO Archie Watt and Vadim were getting involved, and got a chance to meet the rest of the leadership team, I realised that this was a start-up with a difference.”