Founded in 2010 with a vision to become a leading technical provider of high-quality gaming solutions, Relax started out building a bespoke poker product for Kindred, which has continued to experience growth against the industry trend, picking up multiple awards. Based on its success, it was commissioned to do the same for Kindred’s bingo and has since grown into a powerhouse in casino content delivery with a growing partnership base of over 100 operators, 350+ brands, and studios that span across a broad network, covering multiple regulated markets and jurisdictions.
The company’s success has been propelled by the launch of its revolutionary Powered By and Silver Bullet partnership programmes, which provide hand-picked studios with a fast and cost-effective route-to-market via access to its scalable technology and distribution network.
Relax’s in-house content, marked by the launch of its first network game in 2018, has further cemented its position as a must-have industry partner. The supplier has built a portfolio of multi-channel offerings, injecting unique qualities into each vertical, whether poker, bingo or slot games.
The supplier’s rapid success has been compounded by a fantastic track record of consistent high performers, including Temple Tumble, Money Train, Snake Arena, rejuvenated bingo, and its award-winning poker platform created for Kindred in 2014.
Tommi Maijala, Relax Gaming CEO, said: “As a stakeholder in Relax Gaming since day one, I have seen first-hand how Relax’s strong values of integrity and technical excellence have made it a driving force in content delivery.
“With an employee base of over 170 talented individuals that continues to grow, and offices in strategic markets across Europe, Relax has built a solid foundation that will serve us well as we move forward on an upward trajectory.
“We have strong ambitions for continued growth and product development and I’m incredibly excited about what the next 10 years will bring.”
Relax Gaming’s ever-expanding portfolio now boasts over 1000 casino games, including high-quality aggregated content from selected Silver Bullet and Powered By studios together with innovative proprietary products.