Scientific Games Interactive will launch its SG Universe Play4Fun Network social gaming platform and SG Universe Mobile Concierge platform with the Pokagon Band of Potawatomi Indians’ Four Winds Casinos in New Buffalo, Hartford and Dowagiac, Michigan.
The offer, expected to go live before year-end, will provide Four Winds’ customers an online and mobile social casino experience with content from Williams, Bally and ShuffleMaster already found on the casino floors.
Four Winds players will also have access to incremental marketing touch points, including the ability to view loyalty rewards and receive personalized messages.
“Working with SG Interactive is giving us the opportunity to deepen our relationship with players through incremental engagement both on and off the casino floor, while also keeping our brand top-of-mind and our players entertained between visits,” commented Frank Kennedy, senior vice president of gaming for Four Winds Casinos. We’re excited to provide our players with the ability to play the games they love from the casino floor anytime, anywhere.”