Resorts Casino Hotel in New Jersey has announced its second online and mobile sports betting partnership in as many days, following up an earlier reveal of its association with DraftKings with the news that its partnership with The Stars Group is awaiting licence approval by the Division for Gaming Enforcement.
“We believe The Stars Group is uniquely qualified with the experience and insight needed to make sports betting a success in New Jersey,” said Matt Primeaux, a senior vice president at Toronto-based The Stars Group.
“We have successfully launched the BetStars brand in many European regulated markets, and we have invested heavily to create a premier global offering.”
Mark Giannantonio, president of Resorts, added:
“We’re excited to double down on our already successful partnership with The Stars Group, which owns leading sports books globally, and has always been known and respected for their advanced technology, superior customer experience and cutting-edge security safeguards. “It is an exciting day for New Jersey sports fans.”
The Stars Group-Resorts deal has been submitted to state regulators, but has not yet been approved to begin operations, said David Rebuck, director of the DGE.
He revealed that numerous gambling companies are seeking approval from state regulators to offer in-person and mobile sports betting before football season begins the first week of September. Additional approvals are expected soon.
Currently, five casinos — Resorts, Borgata, Ocean Resort, Bally’s and Harrah’s offer sports betting, along with the Monmouth Park and Meadowlands racetracks.