Significant growth at UK online slots developer

News on 22 May 2013

The British online gambling software developer Realistic Games announced Wednesday that it had achieved significant revenue growth of 615 percent year-on-year following supply deals with a number of major online gambling operators.

The company attributes its initiative tailoring of content to the Mobile channel is powering success, enabling it to ink content deals with important operators like Ladbrokes, Bet 365 and Boylesports in the last 12 months, as well as recently launching games on Paddy Power’s new mobile games site.

The success is reflected in the 615 percent revenue growth between Q1 in 2012 and Q1 in 2013, a company spokesman said Wednesday.

During the same period unique player numbers have risen by 536 percent and gaming transactions are up by 1155 percent. Q1 2013 also saw revenues increase q-on-q by an impressive 63 percent in comparison with Q4 2012.

Commercial director Andy Harris believes the rapid growth of the company, based in Wantage, Oxfordshire, has gone hand in hand with the success of gaming’s mobile channel.

“Mobile growth has undoubtedly had a big part to play in us making such great strides over the last year, and there is no reason to believe this will slow any time soon.” Harris said. “The decision we took to tailor all of our games to the most important hardware and software in that market has ensured players love the experience and are more valuable to the operators we supply.”

Realistic Games was founded in 2002 by Andy Cattrell, who has been involved in the terrestrial and online gaming industry as a player, operator and supplier since the 1980s.

The company’s own games platform, ReGaL, first went into production for Stan James in April 2011, before a subsequent launch with BetVictor five months later.

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