SIS in Spanish distribution deal with Genius Sports

Betting services provider SIS has entered into an exclusive deal with Genius Sports for the distribution of Spanish football in-play data, including La Liga, the top division of football in Spain.

As La Liga’s official, exclusive partner for collection of distribution of live betting data since 2014, SIS has the rights to 2,500 matches covering the top three leagues and two cup competitions per season.

The deal will provide Genius Sports access to the only official pre-match, in-running and post-match data feed available for Spanish football.

“As the official, exclusive data partner with La Liga, SIS are pleased to work with Genius Sports to expand greatly the reach of our high-quality, low latency data distribution,” Paul Baker, strategic development director for SIS said.

Mark Locke, Genius Sports CEO, commented: “This deal reflects our ongoing commitment to working with the best official data in the market place, ensuring sports are protected and opportunities maximised.”

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