Social Gaming Association formed

A new body covering the social gaming sector launched this week.

The “Social Gaming Association” (SGA) said its goal to provide a united voice and a unified set of socially responsible standards for the social gaming industry will go a long way towards addressing concerns of industry detractors as well as pro-actively educating policy makers concerned about social gaming.

The SGA will develop a self-imposed, social responsibility code of conduct for its Members as well as provide monitoring services on legal, regulatory and commercial developments within the industry.

Membership to the SGA is open with an offer to apply to join the association in one of five member classes. The most basic membership is Free, and is available to anyone with an interest in Social Gaming including start-ups, suppliers to the industry, venture capitalists and policy makers.

Paid membership packages are available for game publishers and governments wanting to gain access to the SGA’s real-time information library and for established suppliers to the industry.

The SGA said “accredited membership provides game publishers with a compliance kite-mark acknowledging that they meet the standards of the SGA.”

Stuart Tilly, Executive Director of the SGA said: “The Social Gaming Association has been established to unify all of the publishers, suppliers, investors and entrepreneurs within the social gaming community as a united front to protect and further the legal, regulatory and commercial interests of this vibrant and dynamic industry.”

Tilly, a practising solicitor, founded the iGaming Counsel along with lawyer Dhruti Gore.  He also held in-house legal positions at gaming firms Sportingbet and Bodog before setting up the iGaming Counsel in 2012 and holds a Personal Management Licence issued by the UK Gambling Commission.

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