Solid September for Italian gambling

The Italian market maintained momentum in September as overall revenues (retail and online) rose 19 percent year-on-year to Euro 139.6 million, bringing the market’s year-to-date numbers to Euro 1.1 billion -a 38.7 percent year-on-year improvement.

Online betting contributed Euro 472 million of the year-to-date revenue, rising 39.1 percent y-o-y.

In September, online betting revenue was up 25.7 percent at Euro 60.5 million with SKS365 online subsidiary PlanetWin365 leading the market with a 16.2 percent share, chased by the usual market leader Bet365 on 15.5 percent, and Playtech‘s Snaitech with 10.5 percent.

Retail betting revenue rose 14.1 percent in September, led by the Gamenet-Goldbet-Intralot alliance, which commanded a 22 percent market share

Retail channels also generated the bulk of virtual sports revenue – Euro 20.4 million of the total Euro 22 million in revenue, with Goldbet again dominating the market. Virtual revenues in Italy have now risen to Euro 192 million.

Italian online casinos had another good month, with revenues up 16.8 percent year-on-year at Euro 58.6 million PokerStars Casino led the market with 9.2 percent share, followed by Lottomatica on 8.7 percent and Sisal on 8.2 percent. Year to date figures for online casino are impressive at Euro 517.5 million – up 26.7 percent.

Online poker again underperformed with tournament revenue down 11 percent to just Euro 6.1 million and cash games down 18 percent at Euro 4.9 million. In YTD terms online poker is down 0.8 percent y-o-y at Euro 61 million and cash games down 5.8 percent at Euro 49 million.

Land casinos YTD numbers after September’s audit reached Euro 194.3 million.