Sportdec launches new app with FSB Technology

The UK sports betting platform provider FSB Technology has partnered with Ireland-based technology start-up Sportdec for the launch of a new app ahead of the quarter-final stages of the Euro 2016 football championship.

Titled Sportdec, the app provides users with live scores, notifications, fixtures and tables, statistics, video, and editorial content, as well as FSB’s new fully-optimised sports betting service.

The partnership will see FSB trade a large number of markets, starting with football, both pre-match and in-play, as part of an innovative platform that enables fans to immerse themselves in every match, a statement claimed Tuesday.

Sportdec has launched with Euro 2016, the English Premier League, and Major League Soccer, with more leagues to be added for 2016/17 and additional sports coming soon.

FSB’s service allows the Irish technology startup to tailor its own front end, while using FSB’s APIs and UK betting licence. Sportdec also has its own Irish licence. Sportdec will also have access to FSB CRM tools.

The head of betting at Sportdec, Declan Kelleher, said in a statement that he was confident that FSB had provided the tools to deliver an innovative sporting experience to fans “who are tech-savvy and sophisticated.”

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