Sportech Racing and digital expand Parx Racing partnership

The Bensalem Racing Association and Keystone Turf Club have selected Sportech Racing and Digital, a division of Sportech PLC, to provide all new digital platforms for web and mobile betting on horse racing through Parx Racing®.

The digital contract is part of a broader agreement to extend the contract to provide totalisator services to Parx Racing at its Bensalem, PA race course and associated off-track betting locations.

Sportech Racing and Digital has had a long-running partnership with Parx Racing providing its Quantum System pari-mutuel betting software, betting devices, and operational services for many years.

Under the terms of the new agreement, Parx Racing will replace its existing advanced deposit wagering systems with Sportech’s G4 betting website platform and Digital Link mobile betting app, supported by marketing tools that will enable Parx Racing to engage effectively with its customers.

Andrew Gaughan, President of Sportech Racing and Digital, commented, “We are happy to have once more been selected as pari-mutuel technology provider for Parx Racing®.

“We are committed to delivering to their players an overall enhanced digital user experience that helps extend the excitement of the racetrack to the digital channels.”

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