Sports betting exchange to sponsor UK football club

Sports betting exchange Matchbook.com has announced a one year official betting partner deal with the newly promoted UK football championship side Brentford FC.

The agreement includes prominent display of the Matchbook logo on players’ strip in the 2014-2015 season, along with stadium advertising space at the club’s home, Griffin Park near London.

Mark Brosnan, chief executive officer at Matchbook, said Monday that Brentford FC has exhibited a drive for long term success similar to that of his company, and has a loyal and passionate following.

“We are delighted to be partnering up with such an ambitious, progressive club as Brentford,” he said.

“Matchbook is a young, innovative and successful company and the partnership is a very good fit for us,” said Mark Devlin, Brentford FC chief executive. “With the first match in the Championship for more than 20 years just days away, they join us at an exciting time for the Club.”

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