Sports data provider to sponsor ICE Sports Betting USA

Sports betting, data and digital content Sportradar has been confirmed as Event Sponsor of next month’s ICE Sports Betting USA, giving notice of its intention to be a key player in the post-PASPA betting market..

With a global reach across 30 countries, Sportradar is the official data provider of major US sports leagues, including the NBA, NFL, NHL and NASCAR.

Explaining the decision to sponsor the conference in its inaugural year before it transitions to become ICE North America in May 2019, president of Sportradar US, Matteo Monteverdi said: “We have been sponsoring ICE in London for several years, as one of the key events on our annual calendar, so seizing the opportunity to be a big part of ICE Sports Betting USA was obvious.”

“The ICE brand is already well established in Europe and, globally, is one of the sports and gaming industry’s must attend events,” he continued. “Bringing it over to the US now that betting has been legalized here is the right move and represents great timing.”

ICE Sports Betting USA will bring together regulators, sports associations, land-based casino operators, online gaming brands and technology providers to discuss the future of the US betting landscape.

The US has a population of approximately 350 million people, and with a number of sports like basketball, baseball, football, that are popular, it is a major potential market, not just amongst US citizens, but sports fans worldwide.

With this year’s ICE Sports Betting USA being sold out, organisers Clarion Gaming has introduced a waiting list for delegates wanting to participate in ICE Sports Betting USA.

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