British tabloid newspaper The Sun’s online betting operation, Sun Bets, has become the third sponsor of British Racing’s All-Weather Championshipsscheduled to run later this week.
Under the terms of the deal with Arena Race Courses, Sun Bets will sponsor the Mile Category event, joining Betway and 32Red on the sponsorship roster.
“Sun Bets have a new and exciting brand and we think it is an excellent fit with the All-Weather Championships which are a clear example of what can be achieved in British Racing when we embrace new ideas and fresh thinking,” said David Leyden Dunbar, ARC’s group director of partnerships.