Tailorbet names ex-Betsafe MD as CEO

White label peer to peer sportsbetting provider Tailorbet has appointed Liam Casey to the position chief executive officer.

Casey previously served as managing director of Betsson Group’s Betsafe, head of operations and marketing at Amaya Gaming’s Wagerlogic and commercial marketing director of L-EV8.

He will take ownership and responsibility for Tailorbet’s customisable white label P2P sportsbetting network and will drive strategy and operational focus.

“My focus is ensuring that all departments and each individual understands their role, is motivated to achieve personal and company success – and loves what they do,” Casey said.

Related and similar