Television star in new Ladbrokes TV ad

With racing fans gearing up for a flutter on the Cheltenham Festival, online and land gambling group Ladbrokes tried its hand at some jokey television advertising this week, engaging the services of former Coronation Street actress and I’m A Celebrity contestant Helen Flanagan for a send-up on fitness vids…this one featuring jockeys.

Blonde Flanagan fronts a presentation set in a suitably horsey environment littered with wheelbarrows full of straw and half-a-dozen suitably diminutive jockeys, some of whom she playfully encourages with a tap from a riding crop as she leads them through a mock fitness evolution.

Check out the vid here: http://www.youtube.com/watch?v=R_xDPMUocZo&feature=player_embedded

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