UltraPlay in content supply deals with Endorphina and Betradar
News on 13 Apr 2016
News on 13 Apr 2016
Software solutions provider UltraPlay has integrated gaming content from Endorphina, virtual sports from BetRadar and Vainglory, an e-sports offer developed by Super Evil Megacorp.
BetRadar’s virtual sports will be available to UltraPlay’s BetEast and VulkanStavka customers while the Endorphina content will feature on VitalBet, eBettle and FlutterClub.
UltraPlay said it continues to strengthen its e-sports offer with the addition of Vainglory, mobile-only representative of the MOBA genre, in its data feed.
Vitalbet and eBettle will be UltraPlay’s first operators to offer betting on Vainglory events.
“Vainglory’s popularity is rapidly growing and it already boasts an active player base of over 2 million customers,” Peter Ivanov, head of trading at UltraPlay said. “We will commence by offering the main markets – match odds and its derivatives – and use coming weeks to further develop the variety our clients have grown to expect of us.”
