Virgin Gaming adds video to boost the interactive experience

Virgin Games has partnered with online video hosting provider Vzaar as it moves to enhance interactivity and the player experience across its online gambling properties.

Virgin recently completed a full redesign of all its sites as part of a larger effort to better engage users. The partnership with Vzaar will be a key component of that effort, said Virgin’s head of acquisition, Pierrick Leveque, this week.

“Part of this project involved the posting of gameplay videos, allowing our visitors to see our most popular games in action,” said Leveque, adding that the gambling company is pleased with Vzaar’s flexibility, which had enabled the accommodation of all Virgin’s needs.

“We are delighted to have found in vzaar a video hosting provider flexible enough to accommodate all our technical and operational needs.”

Stephen McCluskey, CEO of Vzaar, said “We are excited to be working with a global brand like Virgin and look forward to contributing to an overall better gaming experience for their members.

“High quality, high definition online video is an essential for e-commerce and online businesses. It is critical for an online game site like Virgin Games to provide the absolute best quality video experience to their members.”

Virgin is in good company; other Vzaar clients include Facebook, Toys “R” Us, the Press Association, and many other businesses which rely on superior service, quality video delivery and reliable hosting.

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