William Hill Australia integrate Lottoland betting service

William Hill Australia has expanded its offer with the integration of a new turnkey B2B betting service from Lottoland Solutions.

The integration will enable William Hill Australia customers to bet on the outcome of global lottery draws including the EuroMillions and US PowerBall.

“William Hill is a leader in Australian betting and we are thrilled to make this innovative and exciting new offering available to our punters, to bet low stakes for the chance to win small, medium and goliath jackpot prizes,” Oliver Scott, head of corporate development for William Hill, said in a presser.

Our readers will recall Lottoland became the first company of its kind to secure a five-year license from the Northern Territory Racing Commission early last year and recently celebrated its six millionth customer.

Michael Bogie, director of Lottoland Solutions, added: “This is a great example of our group’s commitment to Australia, bringing new choice to punters and sustaining and creating jobs and investment in a market we are all passionate about.”

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