William Hill expand in-stadia deal with BD Stadia

BD Stadia and William Hill have entered into a new two-year in-stadia betting partnership which include six new stadiums where BD Stadia has contracted to deliver a club service including Bolton, Bradford, Huddersfield, Preston North End, QPR and Stoke.

The William Hill branded service will include betting booths, staff uniforms and the match day coupon. The service will operate in both the general concourses and corporate hospitality suites and boxes.

Fans will be able to place bets at the stadium on the day of the game and can choose to collect their winnings from any one of the more than 2,000 shops across the UK or via a direct deposit to their williamhill.com account.

Kristian Welch, William Hill Marketing Director, said: “BD Sport have done an excellent job activating our stadium betting partnership rights with Chelsea, Everton and Spurs, and we are delighted to be able to extend our relationship with these new Premier League and EFL club deals.”

Tony Warwick, BD Sport Group’s Joint Managing Director, said: “It’s exciting that William Hill have recognised the dynamic engagement our service provides on a match day at White Hart Lane and Stamford Bridge and are partnering with us to expand that across the country. We are extremely pleased to be working with them for the next two years and look forward to football fans collecting their winnings online and in shops.”

Related and similar