Williams Interactive clinches Rank plc games supply deal

Williams Interactive, the online gambling provider subsidiary of Waukegan, Illinois-based WMS Industries, has inked a multi-year content supply deal with UK land and online gambling firm Rank Group plc.

The British group’s online brands, Meccabingo.com and Grosvenorcasinos.com, will have access to WMS’ considerable online library of slot games including The Wizard of Oz, Zeus, Reel ‘Em In and Jackpot Party offerings.

The WMS video slot content is expected to be available on Meccabingo.com and Grosvenorcasinos.com before Q3-2013; using OpenBet’s Remote Gaming Interface, an integral part of the platform used by Rank’s online casino websites.

Orrin J. Edidin, president of WMS Industries Inc. and CEO and president of Williams Interactive, said Thursday: “WMS slot games will support the continued growth of Rank and expand its entertainment offering.

“The alliance with The Rank Group plc demonstrates our growing momentum in expanding the worldwide audience for our gaming content.”

Rank’s head of commercial operations, Joe Hine said: “We’re pleased to be able to bring such new and exciting video slots content to our online players. We continuously strive to keep our product offering fresh and as a result the user experience both thrilling and entertaining and we believe that WMS games will do just that.”

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