Winmasters and SBTech launch sportsbook in Cyprus

An agreement signed between sportsbook provider SBTech and WinMasters late last year for the operator’s Romanian offer has expanded with the launch of Winmasters.cy, powered by SBTech, in the Cypriot market.

Winmasters, who enjoy a prominent presence in the Romanian market, was awarded a Class B license by the Cyprus National Betting Authority along with seven other operators.

“I’m delighted that our ongoing relationship with SBTech continues to bear fruit,” Christos Protopapas, sales and operations director for Winmasters, said.

“The power and flexibility of the company’s sportsbook and back office systems, as well as the quality of its real-time reporting, is delivering solid growth for us across the board, and the speed with which our Cyprus launch has been achieved gives me great confidence that we will attain all our goals in this exciting new market.”

“The successful on-schedule launch of our complete tier-1 solution for Winmasters’ Cyprus operation is thanks to the hard work of all our teams and the strength of our partnership with this uniquely dynamic operator,” Richard Carter, chief executive officer of SBTech, added.

“I’m particularly pleased that once again, SBTech is the first sports betting provider in a newly regulated market, a trend that we intend to maintain.”

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